Interview

I had the opportunity to interview a man named Byungsuk Luke Yoo. Well, okay he's my dad, but he has been and continues to be one of the greatest sources of inspiration in my life. For the purposes of professionalism, I will refer to him as Luke from now on, instead of dad.
Professionally, Luke is the Chief Executive Officer of NuSkin Enterprises, Korea. As a man that holds such a title, automatically it can be assumed that he must have some form of a successful leadership style. Although I could go on and on about the qualities that he has and how these have helped him to succeed professionally, I would like to focus on just one of his qualities that I find to be very heart-warming and inspirational. He is a man that is full of love.
It can be argued that love is a weakness in the business field of ruthless competition, but I believe that it is possible to love without being weak. In fact, I believe that leaders that show love command greater legitimacy and thus willing obedience from their followers. One of the reasons I believe that this is possible in the corrupt world of today is because of the example of this man.
Luke loves the people in his company. He does not view his company and his employees as machines existing to make money. He has a view of the company as an organization that can not only provide quality services and products to the public, but as an organization that lifts the thousands of men and women so that they may be able to make a living and pursue happiness. Most companies in Korea suppress their employees - longer work hours, more stress, and harsh criticism that ultimately means less family time, less personal time, and less energy to do anything else. However, in Luke's company, he makes them work their hardest from 9 in the morning to 12, then let's them take care of everything else from then until 6 PM. After that, he shuts off the electricity in the building so that nobody can work after that period of time. The result is, that these employees work extremely hard in that short amount of time to finish the tasks that they have been given, then go home early to their families to spend personal and family time. Not only that, but Luke gives extra support from the company to those who want to attend night classes to increase their level of competitiveness. The result is, that Nu Skin Enterprises, Korea makes the highest revenue per employee in the country. Churning out the greatest amount of efficiency, while maintaining the happiness of the employees is something that is possible because of the great love, and great leadership that Luke employs in the management of the company.